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Crompton Expands Its Premium Kitchen Portfolio with Viona Hobs and Eliteo BLDC Chimneys

ndia’s modern kitchens are evolving faster than ever. What was once a purely functional space has now become a place of comfort, style, and everyday family connection. But despite the rapid shift toward modular kitchens and premium appliances, many homes still struggle with real, everyday cooking challenges — smoke-filled spaces, stubborn spills under burners, noisy chimneys, and the constant hassle of cleaning.

Recognising these frustrations, Crompton Greaves Consumer Electricals Ltd. has introduced two new premium kitchen solutions in India under its theme “Smart Inside, Stunning Outside”. The newly launched Viona Hobs Series and Eliteo BLDC Chimney Series aim to deliver smarter performance, effortless maintenance, and stylish aesthetics tailored specifically for Indian households.

With these additions, Crompton is expanding its premium kitchen appliance portfolio and reinforcing its identity as a consumer-first, innovation-led brand.

Why Crompton Is Targeting Indian Kitchen Pain Points

Even in well-designed kitchens, cooking often brings unexpected issues. Liquid spills frequently seep below burners, causing hygiene concerns and long-term damage. Many homeowners hesitate to install hobs due to slab-cutting concerns or the fear of permanent alterations. Heavy frying fills the kitchen with smoke, while chimneys often clog or require frequent manual auto-cleaning cycles.

Consumers today also want faster cooking, better fuel efficiency, quieter operation, and appliances that fit into their lifestyle without major changes. Crompton’s new lineup directly addresses these needs while ensuring premium design and long-term durability.

The result is a product series that blends modern looks with deep functionality — ideal for both new modular kitchen setups and older kitchens undergoing upgrades.

Crompton Hobs

Crompton Viona Hobs Series: Designed for Convenience, Safety & Speed

The Viona Series is built around solving the real friction points Indian cooks face every day. Here’s a closer look at what it offers:


1. Sealed Burner System — No More Liquid Seepage

One of the most common frustrations in Indian kitchens is milk or water spilling into the burner cavity. This causes:

  • Rusting

  • Burner blockage

  • Difficult-to-reach dirt

  • Long-term performance drop

The Viona Hob’s sealed burner system ensures that nothing seeps inside. This keeps the hob clean, protects internal components, and prevents expensive repairs.


2. Direct Flame Burners — Faster, More Even Cooking

Indian cooking involves high-heat recipes, deep frying, and long simmering. Viona’s vertical flame technology delivers:

  • Faster heating

  • Uniform flame spread

  • Reduced cooking time

  • Better gas efficiency

This feature alone makes the hob ideal for heavy-duty Indian kitchens.


3. Flame Failure Safety Device — Added Layer of Protection

If the flame accidentally goes out due to wind or overflow, the FFD system cuts off the gas supply instantly. It reduces the risk of leakage and ensures a safer cooking environment.


4. Hybrid Hobtop Design — Install It Anywhere

Not everyone is ready to remodel their entire slab for a new hob. With Viona’s hybrid design, the appliance can be used as:

  • A built-in hob

  • A countertop hob

 

This flexibility makes it perfect for rented homes, remodels, or households that want premium upgrades without civil work.

crompton eliteo bldc chimney

Crompton Eliteo BLDC Chimney Series: Intelligence + Power + Zero Hassle Maintenance

The Eliteo Chimney Series is engineered to take the stress out of keeping your kitchen smoke-free and fresh — without manual cleaning and without noise.


1. 1900 m³/hr Suction — Instant Smoke Clearing

Whether it’s deep frying, tadka, or roasting rotis, Indian kitchens produce heavy smoke that spreads quickly. The Eliteo chimney ensures:

  • Faster smoke removal

  • Cleaner, breathable kitchen air

  • Comfortable cooking atmosphere

It is powerful enough to clear fumes within seconds.


2. Intelligent AutoClean — Zero Manual Intervention

Most homeowners postpone chimney cleaning because it’s difficult and time-consuming. Crompton solves this with its patented AutoClean system, which automatically activates after every 30 hours of usage.

This ensures:

  • Consistent suction

  • Cleaner filters

  • Longer chimney life

  • Zero effort from the user


3. Smart On — Hands-Free Powering Through Thermal Sensors

One of the standout features is the Smart On thermal sensor. As soon as it detects heat or cooking activity, the chimney switches on automatically.

 

This ensures your kitchen stays smoke-free even when you forget to turn it on.

Crompton’s Statement: A Consumer-First Approach

Aarushi Agarwal, Head – Large Kitchen Appliances & New Businesses at Crompton, said that true innovation is not about adding random features but understanding genuine consumer challenges.

She highlighted that both the Viona Hobs and Eliteo Chimneys reflect Crompton’s promise of “Smart Inside and Stunning Outside”, combining powerful performance with modern aesthetics.


Availability & Market Positioning

The new appliances are now available at authorised retailers across India. Given the rising demand for smarter, design-focused kitchen upgrades, these products are expected to attract both:

  • Homeowners building new modular kitchens

  • Families upgrading older setups without changing layouts

The brand is supporting the launch with a strong digital campaign across Meta, YouTube, and store visibility.


About Crompton

With an 85+ year legacy, Crompton is a leader in fans, pumps, lighting solutions, small kitchen appliances, and now, built-in kitchen solutions. The company has won multiple National Energy Consumer Awards (NECA) by the Ministry of Power and continues to expand into new areas including solar rooftops and energy-efficient solutions.

Its widespread dealer network and after-sales support make it one of India’s most trusted consumer appliance brands.

Source & Disclaimer

Source: Press Release by NewsVoir
Disclaimer: This article is based on a syndicated press release from NewsVoir. TechMitra has edited and optimized the content for clarity, readability, and SEO. All facts, claims, and data are the responsibility of the source organization.

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