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Summary
Reliance Jio Hotstar has made a big splash at its 48th Annual General Meeting (AGM) by announcing a lineup of innovative features designed to revolutionize the way Indians consume digital entertainment. The highlight of these announcements includes an AI powered voice search assistant RIYA, a groundbreaking Voice Print technology for multilingual dubbing, and upgrades like JioLenz and MaxView 3.0 for sports and entertainment lovers.
With these advancements, Jio Hotstar is not just competing but setting a new benchmark in the global streaming industry. Let’s take a closer look at these innovations.
RIYA: An AI Powered Voice Assistant for Smarter Search
Finding content on large streaming platforms can often feel like searching for a needle in a haystack. Jio Hotstar aims to solve this with search assistant RIYA, an AI-driven, voice-enabled content discovery assistant.
Instead of scrolling endlessly through thousands of hours of shows, movies, and sports, users can now speak naturally to RIYA to find exactly what they want. Whether it’s a particular cricket match, a specific episode of a series, or even a film genre, RIYA understands human speech patterns and intent to deliver relevant results instantly.
This feature eliminates the hassle of manual browsing and makes content discovery more personal and efficient.
Voice Print: Redefining Dubbing and Localisation
One of the most exciting features announced is Voice Print, an AI-powered dubbing and voice-cloning technology that could change the way Indians enjoy multilingual content.
Here’s how it works:
AI clones the original actor’s or commentator’s voice.
The voice is then translated into another Indian language.
Lip-syncing technology ensures that the voice matches on-screen movements perfectly.
This innovation ensures that the essence, tone, and authenticity of the original performance remain intact, even in a different language. For cricket lovers, this means hearing their favorite commentators in their preferred Indian language — without losing the natural excitement of live commentary.
For movie buffs, it means watching films in regional languages while still experiencing the original actor’s voice and emotion.
JioLenz: Personalised Viewing with Multiple Perspectives
Jio Hotstar is also introducing JioLenz, a feature that gives users greater control over how they watch content. Imagine being able to watch a cricket match from different angles or enjoy a movie scene from multiple perspectives — all within the same stream.
This personalised, interactive feature is designed for both sports and entertainment lovers who want to go beyond the traditional “one-size-fits-all” viewing format.
MaxView 3.0: A Cricket Fan’s Dream Come True
Cricket remains the heartbeat of Indian entertainment, and Jio is taking it to the next level with MaxView 3.0.
The upgraded version of Jio’s popular mobile-first cricket feature offers:
Multiple camera angles for a 360° experience.
Live scorecards and quick highlights.
Language customisation options for regional audiences.
By merging interactivity with real-time updates, MaxView 3.0 promises to make cricket viewing more immersive, personalised, and engaging than ever before.
Explosive Growth of Jio Hotstar
Alongside these feature announcements, Reliance shared staggering growth numbers for Jio Hotstar:
3.2 lakh+ hours of content currently available.
An additional 30,000 hours of new content added every year.
600 million users joined within just three months of launch.
Over 75 million connected TV users.
A whopping 300 million paying subscribers, making Jio Hotstar one of the largest streaming platforms globally.
Interestingly, the content volume on Jio Hotstar is said to be greater than the combined content libraries of its two closest competitors, highlighting its aggressive strategy to dominate the OTT market.
Why These Features Matter
The new features announced at the AGM show a clear shift towards AI-driven personalisation and localisation. In a diverse country like India, where language and preferences vary widely, innovations like RIYA and Voice Print could be game-changers.
For sports fans: A cricket match isn’t just about watching—it’s about feeling the energy in your own language, with commentators you love.
For movie lovers: Watching a dubbed film no longer means losing the actor’s true essence. Voice Print ensures a seamless, natural experience.
For everyday users: RIYA makes binge-watching effortless, saving time and effort while keeping entertainment fun.
Final Thoughts
Reliance Jio Hotstar has always been at the forefront of innovation in India’s digital entertainment space. With the launch of RIYA, Voice Print, JioLenz, and MaxView 3.0, it is clear that the platform is doubling down on AI, personalisation, and multilingual accessibility.
These updates not only enhance user experience but also solidify Jio Hotstar’s position as a global leader in streaming innovation.
As India continues to consume more digital entertainment than ever before, Jio Hotstar is making sure viewers get a smarter, more immersive, and truly personalised experience.
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