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In the vast digital world, what is the main goal of doing SEO for your website?
It’s simple: getting clicks from search results.
No matter how great your content is, how perfect your website looks, or how fast it loads – if no one clicks your page in search results, your efforts go unnoticed. Clicks drive traffic. Traffic drives business, earnings, and growth. This is why getting clicks is the first and most important step of SEO for any website.
But how can a website increase its clicks and impressions in Google search?
The answer lies in effective on-page SEO and structured optimisation strategies. For this, we often use WordPress plugins that simplify complex SEO processes. Among all available options, RankMath SEO Plugin stands out as the best plugin to get more clicks and higher rankings.
Let me share how it helps my websites perform better, and how it compares with Yoast SEO.
Why RankMath SEO Plugin is Essential for On-Page SEO
For many websites, on-page SEO serves multiple functions beyond just optimising content. It helps in:
- Generating rich snippets
- Creating XML sitemaps
- Managing redirects
- Adding structured data
- Analyzing performance and SEO scores
All these functions are essential to improve ranking, visibility, and click-through rate (CTR). Without them, your website is like a car without wheels – beautiful but static.
How Rank Math SEO Helps Me Get More Clicks
After trying different plugins over the years, I now prefer RankMath SEO Plugin. It is powerful, user-friendly, and offers so many features even in the free version that other plugins restrict to paid plans.
1. Rank Math’s Redirection Feature Saves Traffic
One of the most important features I use in Rank Math is redirection.
Imagine this:
You write a blog post with a certain title and URL. Later, you update its title to improve SEO or readability. But when the URL changes, the old link remains indexed in Google Search Console. If someone clicks that old link, it shows a 404 error.
This is bad for user experience and harmful for SEO. Broken links reduce trust and lower rankings.
Here, Rank Math’s redirection feature saves the day by automatically redirecting the old URL to the new URL. It prevents traffic loss and keeps your website SEO-friendly.
Yoast SEO does not provide this feature in its free version, which is a big limitation for websites that frequently update or restructure content.
2. Rank Math Allows Multiple Focus Keywords
A big limitation in Yoast SEO free version is that you can optimize a post for only one focus keyword. To add more keywords, you need to buy their premium version.
In Rank Math, even in the free version, you can add up to five focus keywords for a single post. This improves the chances of ranking for multiple related search queries, giving your content a broader reach and more clicks.
3. Rank Math Analytics Boosts SEO Performance
Rank Math’s analytics feature is another reason I love using it. It shows:
Overall optimization score
Total impressions
Total keywords
Total clicks
CTR (Click-Through Rate)
Average position of keywords in Google search
These insights are essential to plan future content strategies. For example, if a keyword is getting impressions but no clicks, it indicates that meta titles or descriptions need improvement.
The analytics data updates every 7 days, keeping me informed about my website’s SEO performance without logging into Search Console daily.
4. RankMath SEO Analyzer Finds Issues Instantly
The SEO Analyzer feature of Rank Math’s free version is also impressive. It performs a detailed analysis of:
SEO issues in posts and pages
Missing meta tags
Broken links
Content readability
Keyword usage
It even works with the AMP plugin, adding necessary meta tags to AMP pages automatically, saving manual efforts for mobile-optimised sites.
5. Rank Math for Local SEO
For any business focusing on local customers, Local SEO is non-negotiable. Rank Math helps by:
Allowing addition of local schema
Optimising city-based keywords
Adding business contact details structured for search engines
This ensures that your business is visible to people searching in your locality, boosting leads and sales.
6. Rank Math News Sitemap for Publishers
If you run a news publishing website, Rank Math’s Pro version provides the News Sitemap feature, which is extremely useful. It helps Google index news articles faster, ensuring timely visibility in Google News. For publishers, speed of indexing is critical, and this feature makes Rank Math Pro worth the investment.
RankMath vs Yoast SEO – Detailed Differences
Both Rank Math and Yoast are top SEO plugins, but there are major differences between their free and paid plans. Let me summarise them clearly:
| Feature | Rank Math Free | Yoast Free | Rank Math Pro | Yoast Premium |
|---|---|---|---|---|
| Redirection | Available | Not Available | Advanced | Available |
| Analytics | Basic (updates every 7 days) | Not Available | Full analytics with keyword positions | Limited |
| Focus Keywords | Up to 5 | Only 1 | Unlimited | Unlimited |
| Keyword Tracking | Not Available | Not Available | Shows impressions, clicks, rankings | Not Available |
| SEO Analyzer | Full Site Audit | Limited analysis | Advanced audit | Advanced audit |
| Local SEO | Basic Schema | Not Available | Enhanced | Enhanced |
| News Sitemap | Not Available | Not Available | Available | Available |
| Schema Types | Multiple types | Limited | All types | Limited |
| AMP Compatibility | Available | Available | Enhanced | Enhanced |
| UI Integration | Elementor widget panel integration | No integration | Full integration | No integration |
| Price | Free | Free | Affordable | Comparatively expensive |
Other Key Differences
UI and Ease of Use: Rank Math has a modern interface with setup wizard, while Yoast feels old and requires more manual setup.
Content AI Integration: Rank Math offers Content AI suggestions even in lower plans, Yoast charges extra for similar integrations.
404 Monitor: Rank Math has an inbuilt 404 monitor to find broken links; Yoast lacks this in free version.
Link Counter: Rank Math shows internal & external link counts within WordPress dashboard, Yoast provides this in premium only.
Advanced Schema Generator: Rank Math offers structured data templates for multiple post types, Yoast has limited schema options.
As you can see, Rank Math Free version itself offers more essential features like multiple focus keywords, redirection, and full-site SEO analysis, which are only available in Yoast’s premium version.
Moreover, Rank Math’s integration with Elementor Widgets panel makes it easier to edit SEO settings while designing pages, whereas in Yoast, you have to switch to the WordPress settings panel every time, breaking your workflow.
Why Rank Math Stands Out as My Go-To SEO Plugin
- Easy user interface – Beginner-friendly with clear explanations
- More features in free version – Saves costs for small websites
- Multiple focus keywords – Optimize better for related searches
- Better analytics integration – No need for extra plugins
- Redirection management – Critical for maintaining SEO health
- Advanced features in pro version at affordable pricing
These benefits make Rank Math SEO a powerful tool for bloggers, businesses, and news publishers alike.
Final Thoughts – Rank Math Helps You Get More Clicks
Remember, getting clicks is what SEO ultimately aims for. If your pages are ranking but no one is clicking them, your titles and meta descriptions need to be improved. If users click but bounce away, your content needs enhancement.
Using the right SEO plugin like Rank Math ensures:
- Your website is technically optimized
- Redirects are handled automatically
- Multiple keywords rank effectively
- Performance analytics guide your next strategy
In the world of digital competition, Rank Math SEO stands out as the ultimate plugin to grow your website’s traffic and success.
Try Rank Math today, analyze your clicks, fix your redirections, and watch your SEO traffic grow exponentially.
What has been your experience with Rank Math SEO?
Let me know in the comments below.
Ready to boost your SEO? Install Rank Math now using my affiliate link and enjoy its powerful features – Click here to get Rank Math.
Disclosure: This post contains affiliate links, which means I may earn a small commission at no extra cost to you.